What you need
- A WhatsApp Business Platform account
- A verified Meta Business account
- Genuine third-party press coverage of the business
The green tick beside a business name on WhatsApp means Meta has confirmed the account belongs to a notable business. It is not something you buy on the free app, it is not the same as being on the Business Platform, and most applications fail for reasons that were decided long before the form was filled in. Here is what actually determines it.


A realistic view of whether your business qualifies, the two prerequisites in place, and a display name that will not be the reason it fails.
You need to be on the WhatsApp Business Platform, have Meta Business verification completed, hold a display name that matches your business everywhere else, and be considered notable by Meta — which in practice means independent press coverage. The application goes through your provider, and Meta grants it at its discretion rather than on request.
Green. The Official Business Account badge beside a business name is a green tick. The blue ticks people also search for are read receipts on individual messages and have nothing to do with verification — a verified business still shows blue ticks when it reads your message.
No. The badge is only available to accounts on the WhatsApp Business Platform. No amount of profile completion, customer volume or business age changes that on the free app — moving to the platform is the prerequisite.
Most often notability: Meta looks for coverage in independent news sources it recognises, and paid placements or your own announcements do not count. After that, display name problems — generic, keyword-stuffed, inconsistent with your website, or containing a number or URL. Incomplete Meta Business verification is the third.
No. Meta Verified is a paid subscription giving a badge across Meta’s apps, with its own criteria and a monthly fee. The Official Business Account green tick is granted on notability and is not for sale. Providers sometimes blur the two, so ask which one is being offered.
No. Messaging limits are governed by your quality rating and tier, which are earned by how recipients respond to your messages, not by the badge. A verified account with a poor quality rating has the same restricted limits as anyone else.
Written by Riya · Reputoo. Riya writes Reputoo’s guides on WhatsApp and the WhatsApp Business API. Updated September 2026.
1,000+ businesses onboarded · Member of NVIDIA Inception · Official WhatsApp Business API, no per-message markup.