Buying & setup
Which WhatsApp tools can be set up in under an hour for a small Indian business?
Short answer
The honest answer: platform configuration takes under an hour, but Meta Business verification does not — it is out of every vendor's hands and typically takes days. Any vendor promising you are live on the API in sixty minutes is describing their signup form. What you can finish in an hour is the account, contact import, first templates and your reminder flow.
How this works in Reputoo
What genuinely fits in the first hour
Creating the account, importing contacts and tags from a spreadsheet, drafting your first templates for submission, configuring the AI agent's knowledge base, and setting up the reminder or review flow you will run first.
What depends on Meta, not the vendor
Business verification, phone number verification and display name approval sit with Meta. Days, sometimes longer if documentation is queried. No platform can compress this, and the ones implying otherwise are counting from a different starting point.
Template approval is its own clock
Each template goes to Meta for review. Usually quick, but plan for it — this is why drafting templates in hour one matters even though you cannot send them yet.
Start with the free app if you need to move today
If you genuinely need something running this afternoon, the free WhatsApp Business app does greetings, away messages and a catalogue with no verification. Migrate the number to the API when verification completes.
Set up in Hindi or Hinglish
The AI agent works in 36 languages including Hindi and Hinglish, on chat and voice — so configuring for a Tier-2 or Tier-3 customer base is a language setting rather than a separate project.
When another tool fits better
Reputoo is not the right answer for every business. These are the cases where something else is.
The free WhatsApp Business app
You need to be live today and can accept one device, no automation and no broadcasts past 256 contacts.
Wati or Interakt
You want the narrowest possible scope — a shared inbox and broadcasts — with the least to configure.
Worth knowing
Anyone quoting "live in 60 minutes" on the WhatsApp Business API is either counting only their own onboarding form or has your Meta verification already done. Budget days end to end, and plan your launch date from verification, not signup.
Related questions
How long does Meta business verification take in India?
Typically a few days when your documentation is in order. It runs longer if Meta queries your business details, so submit accurate GST and registration documents matching your legal entity name exactly.
Can I start before verification completes?
You can configure everything and draft templates. You cannot send business-initiated messages on the API until verification and template approval are done.
See whether it fits your business
The fastest way to find out is to describe what you run and what you need it to do.