How this works in Reputoo
Store events drive the messages
Order placed, shipped, out for delivery and delivered each fire a WhatsApp update from the store event, so nobody is copying tracking numbers by hand.
Replies land where the context is
When a customer replies to a shipping update, the thread appears in the shared inbox against the same contact — so the agent sees the order, not just the question.
Abandoned cart recovery on the same number
Cart recovery runs from the same connection and the same number the customer already recognises, which is why it outperforms an email from a sender they do not know.
COD confirmation before dispatch
For Indian D2C, confirming COD orders on WhatsApp before shipping is usually the highest-value automation on this list.
Utility templates keep costs sane
Order updates are Utility-category templates, priced below Marketing. Getting the categorisation right is a real line-item difference at volume.
